LATINO MARKETING TEAM
Dresden Public Relations has teamed with local Latino to create a Latino marketing team, which is focused on building intentional relationships with the Latino community of Greater Rochester.
Rochester has the largest Latino population in upstate New York State. The new DPR team guides non-profit organizations and businesses to increase understanding of Latino culture, including serving a dual-language audience.
DPR's Latino team helps ensure proper cultural relevance and approach when reaching out to the Latino community. The team works alongside our client's staff, ensuring external marketing efforts are driven from internal understanding, as we grow together on the journey.
The Latino marketing team, supported by the entire DPR team, has the expertise to create and executive full PR and marketing campaigns, as well as all necessary elements, including media relations, dual-language social media, dual-language writing services and printed content, traditional and digital advertising, graphic design, photography, and video creation.
Leading the Latino marketing team are Annette Ramos, Julio Jordan, and long-time DPR designer Adrian Franco. See the team's bios here.